Prendre en compte la torture

Overuse. It's not a word that gets overused BUT, it is a word that should re-appear in everyone's vocabulary when it comes to buzzwords. The overuse and running into the ground of buzzwords these days is at an all time high and the only thing one can think of to blame is a fundamental break down of the use of one's own cognitive mind. That is unless of course your intent is to deceive the masses or "sheep" on a grand scale. But then, that's not JUST my opinion.

That person holding business meetings who dive-bombs issues by throwing around the same buzzwords over and over, time and time again... shallow and most likely a moron. These people are not smart. They are not to be emulated. Just ask Machiavelli. Oh wait, READ Machiavelli.

The over-use of "buzzwords" points out a lack of any REAL thought going into a speech, presentation or conversation. Do you really want to waste your time listening to or conversing with someone who throws out the same buzzwords over and over? Do you really want to take the time to jot down the words of a speaker overusing the same words used in a generic corporate "strategies" video, and do you think someone who is ACTUALLY successful is going to make a corporate "strategy" video? But that's another blog...

A buzzword (also known as a fashion word or vogue word) is a vague idiom, or a neologism, that is commonly overused in managerial, technical, administrative, and sometimes political environments. Some modern examples:

• Dynamic
• Empowerment
• Enterprise
• Framework
• Immersion
• Leverage
• Long Tail
• Next Generation
• Paradigm
• Paradigm shift
• Proactive
• Synergy
• Web 2.0
• Viral
• Social Studies
• Perspectives
• Globalization
• Critical
• Key

Machiavelli noted that, to retain power as a leader effectively, a prince should speak of mercy, humanity, peace, and faith, while preparing for war all-the-while, ready to wage it quickly and mightily. Thus, his speech-writers would be encouraged to use the appropriate buzzwords liberally. Now, are you one of those people that doesn't "get" what's being said there?

In 1950, the year he won the Nobel Prize for literature, Bertrand Russell wryly observed, "It is not difficult to learn the correct use of such words as 'complex,' 'sadism,' Oedipus,' 'bourgeois,' 'deviation,' 'left,' and nothing more is needed to make a brilliant writer or talker."

According to George Orwell's "Politics and the English Language," people use buzzwords because they are convenient. It is much easier to copy the words and phrases that someone invented than it is to come up with one's own.

Think about all that when you consider who you are and how you'd like to be perceived. Or, just wade through life on the coat tales of someone else.

"Let not princes complain of the faults committed by the people subjected to their authority, for they result entirely from their own negligence or bad example."

- Machiavelli's Discourse on the First Ten Books of Titus Livy Book III, Chapter XXIX
Factoring in the torture
(((03)))